For B2B SaaS founders

Sign-ups are up. Revenue isn't.

The Leak Audit finds where your trial users leak before they pay, and which fix to make first. So you stop paying for users you're about to lose.

Book a Leak Audit, $100 (introductory) See how it works

Fix the leak before you turn up the tap.

More ads won't fill a leaking bucket.

Growth slows, so the budget goes up. New users arrive, get lost, and leave. A month later, revenue is still flat. Sound familiar?

"Sign-ups are up, but MRR has flatlined."

"Trial-to-paid is stuck, and CAC payback keeps getting longer."

"Churn eats the new MRR."

The problem usually isn't how many users you bring in. It's how many you keep. That's what the Leak Audit finds.

The Leak Audit

The Leak Audit follows your users from sign-up to paid, and shows you where they leave.

$100 Introductory price. Delivered within 2 working days of the kickoff call.

The first "got it" moment

Do new users reach real value in their first days? The audit finds the one action that separates users who stay from users who vanish.

Building the habit

Do they come back next week? The audit checks whether the product becomes part of their routine, or quietly fades away.

Staying for the long run

Months later, do they still use it and renew? The audit compares groups of users over time to see whether retention is getting better or worse.

What you get: your Activation & Retention Leak Map

Where your users leak, why they leave, and which fix to make first. Written in plain words your team can act on, with a call to walk you through it.

How it works

1
Book a short call
We talk about your product, your trial and what you've already tried.
2
Fill in a short questionnaire
Your key numbers and onboarding steps. Rough numbers are fine. No tool access needed.
3
The audit runs
Your trial is walked through as a new user would see it, and your numbers are checked to find where most users stop.
4
You get your Leak Map
We go through it together, and you know exactly what to fix first.

Want help fixing the leaks?

After the audit, Xecute Growth can work with your team to fix them, one leak at a time, for $2,000 a month. Each month includes a weekly call, the fixes designed and written up for your team to build, and the results measured so you know what worked. Month to month, with no long contract. It's an option, not a pitch. The audit is useful on its own.

This is for you if

You run a B2B SaaS company with paying customers
You offer a free trial or a free plan
You're paying for ads, content or sales to bring users in
You don't have a dedicated growth team yet

It's not for you if

You're still looking for product-market fit
You only sell through demos, with no trial or free plan
You want a full redesign done for you
You can't share basic numbers about your users

About Xecute Growth

Keep the users you've already paid for.

Xecute Growth helps B2B SaaS companies fix activation and retention leaks, so growth stops depending on more ad spend.

It was founded by Nishat Husain, who has spent about 30 years building businesses and training people. One lesson shaped it: when people get real value early, they stay, and they bring others.

The Leak Audit is built on Growth Engine, a distillation of 122 company case studies on how SaaS products get users to value and keep them.

The book

Growth Engine

A distillation of 122 company case studies on how SaaS products get users to value, build habits, and keep them. The Leak Audit is built on what these companies did.

Find your leak before you spend another dollar on ads.

The Leak Audit is available at an introductory price of $100. Book a short call, and we'll see if it's a fit.

Book a Leak Audit

Prefer email? hello@xecutegrowth.com